After nearly 19 years in existence, Tobacconist University President & Founder Jorge Armenteros sits down to discuss the beginnings of TU, the importance of educating, supporting, promoting, and providing competitive advantages for retail tobacconists. Jorge also discusses the exclusive relationship between TU and the IPCPR as well as the current and future focus of TU.
"Above and beyond ... we need to create real competitive advantages, leveraging points for these Certified Retail Tobacconists. We need to empower them and give them more opportunities to be more profitable and more successful than they've ever had before. That's our ambition. That's what's next."
- Jorge Armenteros, CMT
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