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Sunday, September 30, 2007

Make Up Girl vs. Certified Tobacconist

I experienced extreme shock this Friday when my girlfriend dragged me to the mall for a sale at "bloomies". Just before the main event, she pushed me into a giant apothecary/beauty product store. While I doubt the veracity of anything they tell me in that store (i.e. look younger , eliminate wrinkles, etc…) I was impressed with their retail strategy. As we were waiting for an atomic sized sample of pomade or cream, I noticed that the Colorologist/Makeup artist/creamologist (or whatever) was wearing a pin that said Color Specialist. Now, this young lady was barely old enough to drive, so dispensing cream seemed like a challenge, yet she proceeded to tell me about her extensive training in “Color”. How she traveled to the big city for days of intensive courses and her certificate. In addition, she will also be receiving another degree in another female beauty ritual which I can’t remember at this moment.
Dear TOBACCONISTS, THIS IS A WAKE UP CALL. If the barely post pubescent girl at the make up store has credentials and certification, WE ARE LONG OVERDUE. Retail Certification through Tobacconist University is free for retailers, and we are far behind even the most absurd of industries. My advice is start studying!!! It is time to invest in our own CREDIBILITY and FUTURE. If society thinks that makeup girls at the mall are more knowledgeable than Tobacconists, then we will never survive.

Make your contribution towards “PRESERVING LUXURY TOBACCO FOR GENERATIONS TO COME”, and improving your own businesses. Check out the new, and evolving Certified Tobacconist Page: this will be the place where TU aggregates, promotes, and shows off the world’s greatest Tobacconists: all it takes is a little Focus and Commitment to be the best. Currently we are Certifying Salesforce Tobacconists (CST) so that they may go out and administer the test to Certified Retail Tobacconists (CRT): and all of this is free! We are building the brotherhood and proving to the world that our Credibility, Professionalism, and Value are real. Earn your Pin!

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